ControlZ Aims To Renew 60,000 Pre-Owned Devices By The End Of Year 2022
ControlZ, a one-of-its-kind start-up in the pre-owned segment offering as good as new smartphones, is set to augment the potential of renewed smartphones across the country, and has today revealed its key proposition of providing a renewed display on its smartphones. The company, with a vision to make pre-owned smartphones aspirational, ensures every display is 100 per cent scratch-less and qualifies for 200 points for full functional testing.
ControlZ’s renewal process is unique in nature as it focuses on minimising the need to replace the display or screen due to its extensive technological framework installed in its state-of-the-art Renew hub. The requirement for mining minerals foresees a huge spike in the upcoming years for various reasons, including the tendency in the repair and the OEM industry wherein damaged screens are replaced with new ones. However, 80 per cent of the devices renewed by ControlZ make use of the renewed display.
These renewed smartphones consist of the displays of preowned devices that undergo several procedures, like sanding, which produces a smooth surface and a scratch-free display even without the need to replace the display.
Commenting on the same, Yug Bhatia, Founder and CEO, ControlZ says, “We are committed to providing our customers not only a just like new phone but a wholesome shopping experience, where a customer experiences purchasing a brand-new device. We, as a smartphone renewal specialist, are on a mission to maximise the life-cycle of a smartphone like never before, therefore going through a journey of bringing world-class innovation and advancements in the entire renewal process at Control-Z.”
At present, ControlZ renews Apple iPhone and Oneplus devices. The company so far has renewed 40,000 units of pre-owned devices and aims to renew another 60,000 units by the end of FY 2022. The company, by renewing these pre-owned devices, has reduced the carbon footprint by approximately 1.5 million units and is further attempting to educate individuals about the increasing need to restrict consumption for the trend.
Established in 2022 by Yug Bhatia, Founder and CEO, ControlZ is a start-up that is bringing India’s first renewed-smartphone category (not to be confused with refurbished) to set new benchmarks in sustainability and promote conscious consumption amongst smartphone users.
Manufacturing a smartphone is estimated to be responsible for over 85-95 percent of the device’s annual carbon footprint. Around 55 kg of carbon dioxide is emitted during the manufacturing of a smartphone; and high-end smartphones like iPhone and flagship smartphones emit much more.
ControlZ’s vision is to inspire conscious consumption by making an old device aspirational. The company is developing a unique industrial know-how in India, to renew old devices and make them as good as new.