MG Motor India Encourages Innovation In EV space via MGDP 4.0

MG Motor India, a British automobile brand with a 99-year-old legacy,  India, concluded MG Developer Programme and Grant Season 4.0 with the announcement of the finale winners. Themed as Electric Vehicles – Innovate for India, the programme was launched with purpose of expanding the innovation platform for startups, developers, and innovators and creating a pipeline of new ideas and stories for customers in India.

MGDP 4.0 garnered participants who were students, innovators, inventors, start-ups, tech companies, and received over 250 entries out of which 88 entries were shortlisted. The top 14 teams were then further shortlisted to advance on to the virtual jury rounds held on May 17 and 18.

Commenting on the occasion, Gaurav Gupta, Deputy Managing Director, MG Motor India stated, “MG as a brand has a pertinent focus on green mobility with innovation as a core pillar, and MGDP S4 aims to foster knowledge sharing between the participants and think tanks, bring their ideas to life and promote India as a hub of innovation and technology. As a brand, we encourage change and innovative mindsets. This season also saw a growth in gender diversified audience - more than 30 per cent of the participating teams had at least one female founder.”

Celebrating the success of such initiatives, Aastha Grover, Head, Start-up India, stated, “Engagement Programs such as these provide the right platform to budding entrepreneurs and startups to showcase their innovation and provide a fresh take on problem solving. With ever increasing focus on sustainability and clean energy, E-vehicles play a pivotal role in shaping this sector. Startups have been forerunners as the future leaders of disruptive technologies that continue to solve environmental problems.”

The MG Developer Programme and Grant 4.0 was launched in collaboration with several leading organisations to support the next generation of innovators and entrepreneurs. MG Motor joined forces with key industry bodies such as Invest India and Start-up India and leading technology players like Jio-BP, Exicom, Fortum, CESL, Attero, MapmyIndia, and Bosch, to foster an enabling ecosystem and empower developers, investors, and businesses to flourish.

The program witnessed participation from 4 charging infrastructure startups, 2 EV OEM startups, and 8 software-as-a-service (SaaS) providers, showcasing their ground-breaking work and driving advancements in the industry. These developers have been working tirelessly to create projects that have the potential to revolutionize the industry