Penetrating the Learning Space Industry in India through Partnership
Gone are those days when a business sector used to cater to its defined segmented boundary only. With the changing time, business owners have introduced different concepts for expanding their businesses which have turned out to be successful in the past.
One such concept is collaboration or partnership of brands that takes place in order to expand businesses in different regions and markets. Different brands come and work together in order to achieve a mutual goal by utilizing each other’s services in a productive and effective manner.
Recently, EdTech startup brand, PlanetSpark and OYO collaborated in order to redefine the learning space industry in India. Since the Indian education industry has emerged as one big playground for aspiring investors, this collaboration is assumed to do magic for both the brands, welcoming success while contributing to the Indian education market.
Introducing 500 Learning Spaces
The inception of this collaboration took place with a mutual vision of introducing 500 learning spaces for children across India. Both the brands will be targeting children of KG to 8th standard in order to provide beneficial educational needs along with quality education and environment.
Since both the brands are very popular in their own respective fields, this initiative is assumed to create a buzz in the entire Indian business industry. While PlaneySpark will be focusing on the educational requirements of students, OYO, on the other hand, will be designing and providing the spaces at the scale required in neighborhood areas of all the Indian metropolitan cities.
Kunal Malik, Co-Founder, PlanetSpark says, “OYO and PlanetSpark individually had similar aggressive plans for scaling up our business and supply. Therefore, instead of putting the efforts separately, we decided to join hands and work towards bettering the learning space scenario in India collaboratively. We also believe that OYO’s brand reputation will eventually bring more sales as it’s among the most trusted brands in the modern time where parents can send their children without any safety concern.”
The New Age Learning Space
Without a doubt, it has become mandatory for brands to adapt to the latest trends and demands in order to sustain in the current competitive industry. Same is with the Indian education market. With different brands flourishing the market with different business ideas, it has become necessary for educators to innovate their services in order to stay in the competition.
This learning space model will be equipped with OYO’s appealing interior designs and child-friendly furniture. On the other hand, PlanetSpark’s will be introducing gaming contents that are supposed to be loaded with learning games, cartoons, quizzes, videos, and quests. Overall, OYO’s and PlanetSpark’s learning space could effectively transform the current scenario of this industry.
Customizable Learning Experience
The learning experience has become a crucial demand of every parent in modern time. These parents are looking for education firms that could enhance and develop essential skills within their wards.
The unique feature of PlanetSpark’s gamified content is that it can be customized depending upon the student learning patterns. Every child will be equally focused in order to inherit and guide them with proper education that could transform them into skilled and educated individuals.
