business plans

In an ongoing trade war between Beijing and Washington, American brands in China face what may be an even bigger threat, local rivals armed with innovative products and the Chinese government's blessing. American household names like Apple, Starbucks and Procter & Gamble's Pampers are seeing their dominance challenged, a potential threat ...

There is no single approach for developing and sustaining an effective and long-term business-education partnership. Among the many factors common to effective school-business partnerships, perhaps the most significant for success are shared vision, mutual benefits, and the commitment of each partner to the collaboration and to the binding goal of student success. Below are some ...

‘Failing to plan is planning to fail’, this proverb speaks volume about the importance of planning in every sphere of life.For setting an empire of business, where one is going to spend energy, money and time, business planning plays the only important role here. A business plan is the living document of the idea, which ...

As Rich Riordan wrote, ‘Names have power’.Names really hold the power to make or break your product. Name of the business or the brand is like the face of the brand.The brands such as Apple or Zara, which have successfully established their values and presence across the world, were merely names, when the companies were ...

India’s retail beauty and cosmetics industry, currently estimated at $950 million, is estimated to almost treble to $2.68 billion by 2020. The annual growth rate of the Indian beauty and cosmetic market is expected to remain in the range of 15-20 percent in the coming years which is, as a matter of fact, double the ...