kids products
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Niharika Verma Sep 29 2017 - 6 min readKids mean big business opportunity to marketers. About 40 crore kids under the age group of 10-12 are the most conspicuous consumers’ lot, lapping up not only in the apparel, toys, eatables, gadgets, accessories and shoes market, but also counseling their parents on big-ticket purchases. Pegged at Rs.380 crore in 2012, the baby toiletries market ...