marketing strategy

Marketing Strategy

Tips for Making your Education Business Marketing Strategy Effective and Successful

Shahram Warsi Apr 24 2019 - 3 min read

Marketing your education business might be a notorious task in modern time. The Indian education sector is rushing through constant evolution, welcoming new trends and challenges both at the same time. While educators could enjoy several benefits by investing in this sector, the same educators need to deal with certain roadblocks that might be waiting ...

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Marketing Strategy

Top 5 Marketing Strategies, Brands Can Play This Holi

Nibedita Mohanta Mar 01 2018 - 3 min read

  Festivals are the best times to make money, this is the time when brands unfold their best cards to attract more customers and increase the sales. Marketing strategies if played well can pay off brilliantly. But to execute them in time and to enjoy the benefits, brands are advised to ...

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Marketing Strategy

Biba’s novel identity for new-age women

Franchise India Bureau Sep 29 2017 - 2 min read

India’s ethnic apparel brand Biba has got a new identity by revamping its logo. The design of the new logo is inspired by a peacock feather – an intrinsically Indian motif. The typography for the refreshed identity is clean and bold, although with soft edges and contouring, it highlights the essentially feminine character ...

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Marketing Strategy

Locate the Viable Locality

Ramanjit Kaur Sep 29 2017 - 5 min read

Schools and colleges offer lucrative markets for the retailers to cater to the rising needs of the school, college and university going students, who constitutes a major part of the Indian population. Opening a retail store, be it a fast food joint in or near the school, college or university premises or a stationary, bookstore, ...

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Marketing Strategy

Heading towards franchise success

Abha Garyali Sep 29 2017 - 9 min read

Promotion of a brand via marketing and advertising plays a significant role in success of any business. Similar is the case with franchising. However in franchising franchise development and consumer marketing are responsible for the promotion. Coordination between both can generate better results. Read on to know moreFranchise development and consumer marketing are the two ...

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