Opportunity in smaller towns
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Nikita Arya Sep 10 2019 - 4 min readFranchise Ideas for Small Towns The global culture has heavily influenced the Indian culture and society in a lot of ways. With the effect of globalisation, the bigger cities dazzle like stars in the sky and the limitless opportunities of cities entice the small-town people. They move from small towns and villages to bigger cities, ...
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Sneha Santra May 22 2019 - 0 min read
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Sneha Santra Apr 06 2019 - 3 min readFranchising has brought the revolution in the India market. Till recent times, the franchise biggies were confined to urban and suburbs. However, with the changing time, the small towns have also imparting huge growth potential for brands planning to expand their footprints. Urban areas account for 30% of the total population in India, and the ...
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Ekta Sharma Verma, TFW Bureau Sep 29 2017 - 4 min readFrom fashion to food, education to fitness, all top level brands are considering tier II and III cities as their destination to swell their businesses. Let’s know more about the trend and what strategies these brands are adopting in these cities.Rapid income growth, growing urbanization, younger population and availability of skilled labour are a few ...