Veeba Foods enters child nutrition segment with V-Nourish

Veeba Foods has launched its new brand V-Nourish, entering into the child nutrition segment. V-Nourish is a scientifically designed wholesome nutrition supplement for children above five years.

The new product has been launched in four flavours, including Choco-Cookie, Strawberry, Badam and Kesar Pista. It is available in modern trade and general trade stores across the top 100 cities in India.

V-Nourish has more than 40 Nutri-Boosters, including high protein, micronutrients, prebiotics and probiotics, for supporting growth and development of children to help them stay healthy and active.

Viraj Bahl, Founder and Managing Director, Veeba Foods, said, “The journey of V-Nourish started with my desire to give the best-in-class nutrition to my children. While our parents are always concerned about our child’s nutrition, they are driven by taste.”

“After three years of research and development, we are proud to announce V-Nourish, which perhaps has the highest nutrition in the category. As a parent myself and a responsible food researcher and developer, I can assure you making your child finish the glass of milk will no longer be an everyday struggle,” he added.