Woo Launches Hide Feature for Safety and Privacy of Women Users

Woo, one of India’s leading dating apps is enhancing the user experience for its women users with a host of interactive features.

With a user base of over 4.5 Million, Woo is now one of the most actively used dating apps in India. The app consciously provides women with better user experience with its women-first approach to enabling meaningful connections in a safe and secure environment.

After its successful “Woo Calling feature”, Woo now brings a first of its kind a hide-profile feature, a completely free option for women to browse profiles in ‘incognito’ mode.

They can see men, but only the men they’ve liked will be able to see them back. While this may slow down the pace at which they find the ‘right match’ - this allows the women users who have specific and strong need for privacy to explore dating at their own pace. At the flip of a switch, they can turn invisible and back – the app gives them complete control over their visibility.

Sumesh Menon, CEO, Woo says, "Woo is driven by females and the idea is to provide a great platform for them to meet their respective match with extreme safety and precautions. For a woman who is independent, honest, and sensible should feel comfortable while selecting the matches thereby looking for a meaningful relationship."

As a women-first app, Woo is constantly bringing women-centric features to the market. Woo has helped millions of Indians and Asians across the world to find, chat & meet, initiating a new story. Woo has always cultivated new measures for the safety and privacy of women users and Hidden feature is another feather in their direction.