apparel
-
Ekta Sharma Verma, TFW Bureau Sep 29 2017 - 4 min readDenim carries mass appeal and its one fabric that never goes out of style. To keep up the pace, it becomes imperative for the denim brands to have technology tie ups and be ahead in the league. The use of technology is also helping brands create better products and thus make their franchisees perform better. ...
-
Yamini S Verma, TFW Bureau Sep 29 2017 - 3 min readThe Indian beauty retail industry is decked up with number of unorganised and organised players. It is one recession-free business that can vouch for all time success irrespective to country and season. Today, Indian market is great consumer of organic, herbal and premium brands of cosmetics. Thanks to the influx of more and more number ...
-
Ekta Sharma Verma, TFW Bureau Sep 29 2017 - 3 min readUK’s known denim-wear brand, Pepe Jeans London has very recently launched Custom Studio and Magic Mirror, two novel concepts to increase customer experience and footfalls in its brick and mortar stores, in India. Custom Studio, one of the concepts, is Pepe Jeans London's customisation service. Using this new service, customers can design their own denims ...
-
Rashi Mathur, TFW Bureau Sep 29 2017 - 2 min readIn order to cater to the growing demand for designer wear in India, a lot of designers have started offering their collection through multi-brand outlets and franchise stores. Franchising allows designers with a cost effective and market friendly method to enter fresh territories. Rohit Bal, Manoviraj Khosla, Neeta Lulla, Kapil & Mmonika and Satya Paul ...
-
Amanpreet Kaur, TFW Bureau Sep 29 2017 - 5 min readAfter Men’s wear and women’s wear, the most popular segment in apparel industry is – Kids wear which is evolving rapidly as investors are banking on this sector to maximise their revenues. As per market reports, the large portion of kids’ wear retail is fragmented and unorganised. A study by industry body ASSOCHAM revealed that ...