celebrity endorsement
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Niharika Verma Sep 29 2017 - 5 min readSoon after promoting and partnering with Bollywood’s most sought-after award function IIFA, leading bicycle manufacturer Hero Cycles has recently roped in Bollywood actor Arjun Kapoor as its new brand ambassador. At the sidelines of this high-profile announcement event in National Capital, Wellness India spoke to Pankaj Munjal, Co-Chairman & MD, Hero Cycles to find out ...