South Korean lifestyle brand Mumuso seeking potential franchises for expansion in India

Mumuso is planning to launch outlets across India. The South Korean lifestyle brand is presently seeking potential franchise partners to open new stores in different corners of the country.

The Chinese merchandise chain has already unveiled over 30 locations in India at a rate of two per month since launching here. Mumuso has also expanded its categories.

The company said in a statement, “Mumuso is eyeing at the Indian market aggressively with new stores in different parts of the country.”

Mumuso India, the Indian entity of Mumuso, is also planning to foray into the food and beverage sector soon. The brand offers accessories, household stationery, bags, children products, small electronics and lifestyle items, etc.

Manoj Agarwal, Director of Mumuso India, stated, “I have been studying the retail market very closely. The Indian retail market is huge. When it comes to lifestyle products, India has seen a sharp rise in demand in recent years.”

“Our expansion strategy is to set up outlets all over India along with entering the e-commerce market as online shopping has seen a big boost in India in recent years. Mumuso, unlike distributorship, franchises will have more profit and direct access under B2C Format,” he added.