fashion retail
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Tanya Krishna Sep 01 2021 - 6 min readThe pandemic induced by Covid-19 has had a drastic impact on the overall retail industry and the Indian ethnic wear segment was no exception. The lockdown led to drastic changes in consumer buying behavior and there was a considerable decline in buying power of the average consumer with essentials being given more importance. Fashion became ...
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Tanya Krishna Aug 30 2021 - 7 min readThe ongoing pandemic has forced the whole of the footwear industry to retrace its steps. With sales of formal shoes declining and consumers working from home, the footwear brands are turning towards casual and open footwear. While giving a great opportunity to brands in the open footwear category, in the likes of Solethreads, this trend ...
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Vaishnavi Gupta Aug 11 2021 - 2 min readSwedish apparel retailer H&M has announced its global collaboration with Indian fashion designer brand Sabyasachi, taking India's rich hand-crafted textile and designs to a wider audience in India and worldwide. The collection, which comprises womenswear and menswear collection having around 65-70 articles, would be introduced at selected H&M flagship stores in 17 markets and on 48 online markets through
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MithileshSingh Aug 06 2021 - 4 min readWith the wedding and the festive season right around the corner, we’re all excited about getting our hands on some gorgeous festive wear. From lovely lehengas to stunning sarees, there’s no way to get enough of these glam ethnic pieces. But, the only thing that stops us from going all out while shopping for heavy ...
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Abhishek Kumar Singh Jul 26 2021 - 6 min readFashion industry is evolving at a very high pace. Brands are also trying to stay relevant with the customers by launching needed items. Men’s fashion accessories are a perfect example of this. Men’s accessories are very crucial to give the user a sturdy look and stylish feel. They just add a feather to the user’s ...